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Live Blog

Enhance your live coverage with our Live Blog feature, delivering minute-by-minute updates for football matches and breaking news. This tool offers editorial and marketing teams a dynamic content avenue to captivate their audience.

Our newly introduced Liveblog feature empowers editorial and marketing teams with a versatile content format to enrich their coverage and sales inventory. This dynamic tool enables real-time event coverage, presenting information post-by-post in a visually appealing manner.

The Liveblog feature supports two blog types: a **match live blog** for live, minute-by-minute football coverage, and a **news live blog** for general news events.

Key features include:

  1. Automated Event Coverage: Seamless integration with live data feeds automates posting of key match events. Posts can be edited to include editorial comments and descriptions.

  2. Contextual Information with Widgets: A suite of relevant football widgets enhances coverage with additional contextual information.

  3. Engaging Multimedia Integration: Multimedia embedding capabilities add color and engagement before, during, and after each match.

  4. Sponsorship and Advertising Integration: Each post can be tagged with a sponsor/advertiser, enabling the application of appropriate styles for sponsored content on the front end.


Getting Started

1. Setting up a Live Blog event

  • Start by configuring and creating a Live Blog Event.
  • There are two types of live blogs: one for news and one for football matches.

2. Crafting content

  • Write and publish captivating content for your event.

Configuring a Live Blog

1. Begin the Live Blog:

Go to Live Blog from the dashboard menu and choose New Live Blog.

Live blogs listing with New Live Blog button

2. Event Details

  • First, decide the type of live blog: select match live blog in the Type field.

If you select News live blog as the type, the Sports configuration tab will not appear, as it only applies to match live blogs.

  • Fill out the mandatory fields: Event title, Start time, Main category, and Main image.

Live Blog Event details step: Type field and mandatory fields

Note: You can choose between Image/Video/Gallery for your Main media.

  • Click on Next to proceed.

3. Sports configuration

  • Pick the sport your event centers on.
  • Next, choose the Tournament. This lets you select the participating teams.
  • Add specific events by clicking on the Events button.

Live Blog Sport configuration step: sport, tournament, teams and Events

4. Additional Settings:

  • Tweak details for your live blog such as:
    • Language
    • Number of pages available
    • Number of authors and collaborators
  • Optionally, add your live blog to an article list to increase its visibility across your site.

Live Blog Additional settings step: language, pagination, authors, collaborators and lists

Publishing Live Blog content

  1. Crafting your post
  • Choose a live blog from the list.

Live blogs listing with New Live Blog button

  • The editing panel lets you build your content.
  • Use standard editing tools and add diverse content, like odds or football widgets.
  • Tag your posts with sponsors, set the event time, and other key details.

  • Once satisfied, hit Publish.

Note: You can also save your post as a draft before publishing, or highlight specific sections of your post to feature them.

Next: VIDEO: How to use the Liveblog Feature