---
title: SEO
description: Optimizing your content for the internet is important because it helps search engines discover, index, and offer your content to people searching online.
---

[Skip to content](https://knowledge-base.sportal365.com/seo#main-content)

English

Show submenu for translations

[Customer portal](https://knowledge-base.sportal365.com/customer-portal?hsLang=en)

![Sportal365 logo-4.png\]](https://knowledge-base.sportal365.com/hs-fs/hubfs/Sportal365%20logo-4.png?height=40&name=Sportal365%20logo-4.png)

- [Tickets](https://knowledge-base.sportal365.com/customer-portal?offset=0)
- [Knowledge Base Center](https://knowledge-base.sportal365.com/)
- [Sign out](https://knowledge-base.sportal365.com/_hcms/mem/login)

Open main navigation

Close main navigation

- [Tickets](https://knowledge-base.sportal365.com/customer-portal?offset=0)
- [Knowledge Base Center](https://knowledge-base.sportal365.com/)
- [Sign out](https://knowledge-base.sportal365.com/_hcms/mem/login)
- English
  
  Show submenu for translations
- [Customer portal](https://knowledge-base.sportal365.com/customer-portal)
- [Go to Sportal365.com](https://sportal365.com/)

[Go to Sportal365.com](https://sportal365.com/)

 What would you like to learn today?

- There are no suggestions because the search field is empty.

1. [Knowledge base](https://knowledge-base.sportal365.com/?hsLang=en)
2. [Working with content](https://knowledge-base.sportal365.com/working-with-content?hsLang=en)
3. [Content optimization](https://knowledge-base.sportal365.com/working-with-content?hsLang=en#content-optimization)

# SEO

## Select the SEO settings for the content type you are creating.

---

Optimizing your content for the internet is important because it helps search engines discover, index, and offer your content to people searching online.

In the **SEO** tab, you will find several options to make your content easy to find online.

  

![Content properties panel showing the SEO tab](https://knowledge-base.sportal365.com/hs-fs/hubfs/knowledge-base/widget-screenshots/content-properties/article/full-panel.png?width=344&name=full-panel.png)

  

#### SEO Title

Use the **SEO Title** field to write an alternative title for your article, video, or gallery. If you want to keep as SEO title the headline of your content, select **Copy SEO title from the main title.**

#### SEO description

After you enter an SEO description, it normally goes into the metadata of your page for search engines to scrape and index. However, it’s up to you where else you will display the SEO description. For example, the SEO description can serve as a sub-title of an article.

#### SEO keywords

The SEO keywords are meta keywords also part of your page data. You can customize your article, video, or gallery by adding existing tags, creating new tags, or directly writing words that describe the content you are working on in the **SEO Keywords** field.

#### Slug

A slug is the part of the URL that explains your page's content. Writing a good slug for your page or post can positively affect your SEO because you can insert keywords in your slugs and create user-friendly URLs.

Content creators can write slugs themselves or select **Generate automatically from SEO title** to automate the process.

#### Allow indexing

**Allow indexing** is an option selected by default, which allows webmasters to tell search engines whether or not to index specific news.

#### Allow following

**Allow following** determines whether search engines that index this page should also follow the links it contains. Select or deselect this option to control whether those linked pages get indexed too.

- [Introduction to Sportal365](https://knowledge-base.sportal365.com/introduction-to-sportal365?hsLang=en#main-content)

    - [Concept](https://knowledge-base.sportal365.com/introduction-to-sportal365?hsLang=en#concept)
    - [Technology](https://knowledge-base.sportal365.com/introduction-to-sportal365?hsLang=en#technology)
    - [Headless CMS](https://knowledge-base.sportal365.com/introduction-to-sportal365?hsLang=en#headless-cms)
    - [Cloud-based platform](https://knowledge-base.sportal365.com/introduction-to-sportal365?hsLang=en#cloud-based-platform)
    - [API-based platform](https://knowledge-base.sportal365.com/introduction-to-sportal365?hsLang=en#api-based-platform)
- [Getting Started](https://knowledge-base.sportal365.com/getting-started?hsLang=en#main-content)

    - [Account & set up](https://knowledge-base.sportal365.com/getting-started?hsLang=en#account-set-up)
    - [Getting started with Articles](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-articles)
    - [Getting started with Videos](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-videos)
    - [Getting started with Galleries](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-galleries)
    - [Getting started with Images](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-images)
    - [Getting started with Lists](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-lists)
    - [Getting started with Categories](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-categories)
    - [Getting started with Tags](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-tags)
    - [Getting started with Authors](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-authors)
    - [Getting started with Banners](https://knowledge-base.sportal365.com/getting-started?hsLang=en#getting-started-with-banners)
- [Working with content](https://knowledge-base.sportal365.com/working-with-content?hsLang=en#main-content)

    - [Content organization](https://knowledge-base.sportal365.com/working-with-content?hsLang=en#content-organization)
    - [Content optimization](https://knowledge-base.sportal365.com/working-with-content?hsLang=en#content-optimization)
    - [Content creation](https://knowledge-base.sportal365.com/working-with-content?hsLang=en#content-creation)
- [Features](https://knowledge-base.sportal365.com/features?hsLang=en#main-content)

    - [Blocky](https://knowledge-base.sportal365.com/features?hsLang=en#blocky)
    - [Text blocks](https://knowledge-base.sportal365.com/features?hsLang=en#text-blocks)
    - [Content blocks](https://knowledge-base.sportal365.com/features?hsLang=en#content-blocks)
    - [Football Widgets (v1)](https://knowledge-base.sportal365.com/features?hsLang=en#football-widgets-v1)
    - [Football Widgets (v2)](https://knowledge-base.sportal365.com/features?hsLang=en#football-widgets-v2)
    - [Basketball Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#basketball-widgets)
    - [Tennis Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#tennis-widgets)
    - [Ice Hockey widgets](https://knowledge-base.sportal365.com/features?hsLang=en#ice-hockey-widgets)
    - [Multisport Widget](https://knowledge-base.sportal365.com/features?hsLang=en#multisport-widget)
    - [Liveblog](https://knowledge-base.sportal365.com/features?hsLang=en#liveblog)
    - [Custom blocks](https://knowledge-base.sportal365.com/features?hsLang=en#custom-blocks)
    - [Auto-linking & auto-tagging](https://knowledge-base.sportal365.com/features?hsLang=en#auto-linking-auto-tagging)
    - [Custom Entities](https://knowledge-base.sportal365.com/features?hsLang=en#custom-entities)
    - [Banners](https://knowledge-base.sportal365.com/features?hsLang=en#banners)
    - [News tracker](https://knowledge-base.sportal365.com/features?hsLang=en#news-tracker)
    - [Duplicating posts](https://knowledge-base.sportal365.com/features?hsLang=en#duplicating-posts)
    - [Emoticons](https://knowledge-base.sportal365.com/features?hsLang=en#emoticons)
    - [Audit log](https://knowledge-base.sportal365.com/features?hsLang=en#audit-log)
    - [Sports connections](https://knowledge-base.sportal365.com/features?hsLang=en#sports-connections)
    - [Image watermarking](https://knowledge-base.sportal365.com/features?hsLang=en#image-watermarking)
    - [Wiki Pages](https://knowledge-base.sportal365.com/features?hsLang=en#wiki-pages)
    - [Volleyball Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#volleyball-widgets)
    - [Rugby Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#rugby-widgets)
    - [Futsal Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#futsal-widgets)
    - [Handball Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#handball-widgets)
    - [American Football Widgets](https://knowledge-base.sportal365.com/features?hsLang=en#american-football-widgets)
- [Integrations](https://knowledge-base.sportal365.com/integrations?hsLang=en#main-content)

    - [What are integrations](https://knowledge-base.sportal365.com/integrations?hsLang=en#what-are-integrations)
    - [Existing integrations](https://knowledge-base.sportal365.com/integrations?hsLang=en#existing-integrations)
    - [Integration Process](https://knowledge-base.sportal365.com/integrations?hsLang=en#integration-process)
- [AI Features](https://knowledge-base.sportal365.com/ai-features?hsLang=en)
- [Video Tutorials (not in use)](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#main-content)

    - [Articles](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#articles)
    - [Videos](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#videos)
    - [Galleries](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#galleries)
    - [Images](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#images)
    - [Lists](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#lists)
    - [Categories](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#categories)
    - [Tags](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#tags)
    - [Authors](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#authors)
    - [Banners](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#banners)
    - [Widgets](https://knowledge-base.sportal365.com/video-tutorials-not-in-use?hsLang=en#widgets)
- [Video Tutorials](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#main-content)

    - [Content Optimization](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#content-optimization)
    - [Text Blocks](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#text-blocks)
    - [Content Blocks](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#content-blocks)
    - [3rd Party Integrations](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#3rd-party-integrations)
    - [Footbal v2 Widgets](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#footbal-v2-widgets)
    - [Tennis Widgets](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#tennis-widgets)
    - [Basketball Widgets](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#basketball-widgets)
    - [Features](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#features)
    - [How To](https://knowledge-base.sportal365.com/video-tutorials?hsLang=en#how-to)
- [CMS Releases](https://knowledge-base.sportal365.com/cms-releases?hsLang=en)
- [Uncategorized](https://knowledge-base.sportal365.com/uncategorized?hsLang=en)

[![Chill listening crop-3](https://knowledge-base.sportal365.com/hs-fs/hubfs/Sportal365-logo-1.png?width=179&height=35&name=Sportal365-logo-1.png "Chill listening crop-3")](https://www.sportal365.com)

Sportal365 is a leading Sports Content Management System.

Copyright © 2025, Digital Ventures